11 Things You MUST Know Before Hiring a Copywriter!

If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right. Many business owners and marketing professionals have valid concerns about letting an outsider develop their content. After all - it's... Read More

Kick-Start Your Juices

Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However, ideas on what to write about keep eluding you.What are you going to do in situations like these?Today there are various software and... Read More

Can Honest Copywriting Succeed?

I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.Do I put the best possible "spin" on the truth? Of course! But I refuse to deceive my readers into action.What are some of the common... Read More

3 Reasons why Content is Still King

Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. For me, it helps explain some sites I know that perform extremely well, but appear quite amateur in their design and architecture.... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business image.The sales letter you can't put down?the advertising copy that makes you want the product?the resume that prompts you to call the job candidate this second?All these are examples of exceptional business writing. While you certainly know good writing when... Read More

Step One for Copywriters: Understand WHAT to Say

Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More

Dont Be Satisfied With Your First Draft

Sometimes it's a struggle to figure out what's the best thing to say. You're writing a heading, the first sentence of an email, the introduction to a newsletter, a short description on a homepage. But what should you say? When you have just a few words, what's the best... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer. If you're writing a headline or heading for a site page, here are... Read More

In The News:


Professional Internet Sales Copywriters Lose Clients Because of Goldfish ...
Release-news.com (press release)
Sales copywriters, self-proclaimed gurus and copy writing magicians start losing their works, as it has become obvious – people don't read! ...


Impact Media (blog)

10 Tips for DIY SEO Copywriting
Search Engine Marketing (blog)
Hiring a professional SEO copywriter can be expensive and beyond the budget of most small businesses, so I have put together a list of 10 SEO copywriting ...
SEO Copywriting: Five Secrets to Online SuccessMarketingProfs.com (subscription)
Complete Package on SEO and Web Content Zazzle MediaRelease-news.com (press release)

all 56 news articles »

Top Copywriter Angela Booth Launches Series of Free Reports for Online Marketers
I-Newswire.com (press release)
She initially wrote the report for her copywriting students, so that they could improve their copy quickly. Angela wrote the third report "Super Simple Real ...


ChiswickW4.com (blog)

Debut Novel Chosen For Richard & Judy's Bookclub
ChiswickW4.com (blog)
After a variety of jobs in London, including copywriting and reviewing for the Literary Review, she was a winner of Carlton Television's new writers' ...


StuckOn

iWebContent Announces the move to new Office Facility and Expanded Growth
PR Web (press release)
Most often the lack of content is the reason for failure but with SEO Copywriting we bridge the gap between business and customer on the web. ...
SEO Company India Offer- Avail 20% Discount on All SEO Packages Before 5 ...SBWire (press release)

all 23 news articles »

Junior Copy Editor
Bizcommunity.com
Excellent writing skills are also a must. Copywriting (writing marketing material, such as brochures, newsletters and press releases) is a must as well.


Greenwich Post

Greenwich woman presents the 'original' story of her life
Greenwich Post
Ms. Wallach, who did the copywriting work there, recalls the business with fondness, adding that her past as a businesswoman surprises many of her friends ...


Advantage of Copywriting Services
lonad News
SEO copywriting is a new functional art form. It appeals to five different groups & the tactics used need to reflect the demands of both. ...


TopNews New Zealand

1034 Brits prefer iPad to TV
Fortune
According to a telephone survey of iPad owners published Thursday by the British copywriting firm Cooper Murphy Webb (they "enliven your copy with bursts of ...
Survey: iPad a preferred leisure devicetuaw.com (blog)
iPad becomes top reading device for ownersMacNN
iPad Becomes Favourite Way Of Reading BooksITProPortal
TopNews United States -Poynter.org -Telegraph.co.uk
all 56 news articles »

mediabistro.com (blog)

Mediabistro Offering Fall Course Promotion, Copywriting for Web Included
mediabistro.com (blog)
This is probably for someone getting their feet wet in the industry, but one of the multi-week courses includes Copywriting for the Web, which teaches ...
Enroll in mediabistro.com Multiweek Course by Aug. 27, Receive Free Self-Paced ...BayNewser

all 6 news articles »
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On Copying and Stealing Designs

The notion on the great artist, Pablo Picasso's quote, "Bad... Read More

How to Negotiate Rates with a Freelance Copywriting Expert

Lots of people who seek out my copywriting services are... Read More

The One Word Every Prospect Craves

It's arguably the most important word in the copywriter's arsenal.... Read More

Calls-To-Action: Making Them Fit Makes All the Difference

It was going so well, so what happened? Many copywriters... Read More

Pulling Sales with Your Ad Copy

One of the best marketing tools available to your internet... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as... Read More

Are You Losing Customers Because of Typos?

Overlooking simple steps such as proofreading and grammar can affect... Read More

Working on the Internet: Role of Proofreading and Copy editing OnLine

When one is in a creative state, rarely can one... Read More

To Start Making Cash from Your Online Writing, You Must Draw Blood First

Writers write just like painters, paint on canvas. This is... Read More

Sales Headline Copywriting ? Two Quick Steps to Success

Get a Good Start for Sales SuccessThe headline to a... Read More

Lapsed Donors: How to Write a Fundraising Letter That Wins Them Back

Your definition may differ, but I define a lapsed donor... Read More

7 Formulas for Articles That GET READ!

Many of us have been asked to write an article... Read More

How To Become A Freelance Copywriter In New York

As a freelance copywriter in New York, your work is... Read More

How Cliffhanger Paragraphs Capture Readers

About 50 years ago, movie serials kept theater crowds coming... Read More

13 Steps to a Slippery Slope Online Sales Letter

Many of the solo professionals whom I coach are people... Read More

10 Tips for Writing Effective Web Copy

On the Internet programmers and designers rule, not the writer.... Read More

10 Tips for Tech-Writers

Tech-writing is a tricky business. It's not a very high... Read More

Three Tips For Magnetizing Your Copy

The difference between good copy and great copy is the... Read More

Copywriting Businesses - How You Can Get Started

Do you have the training and skills needed for copywriting?Are... Read More

How To Find Freelance Copywriting Jobs

Your goal is to land a few nice, secure freelance... Read More

How To Really Connect With Your Customer In Your Copywriting

One of the least talked-about areas in copywriting education is... Read More

5 Critical Mistakes Most Freelance Copywriters Make

Think you have what it takes to be a freelance... Read More

How To Write An Effective Ad

A letter or postcard allows you to "talk" one-on-one to... Read More

Organizing Your Data to Write Better Copy

Last quarter I talked about interviewing / gathering data. So... Read More

Freelance Copywriting Advice #1: Take the Scary Jobs

From time to time you will be faced with an... Read More